Ayoub · conceptual fashion editorial
We are all imposters.
A conceptual fashion editorial for designer Ayoub, shot in studio. Tailored menswear and the mask, the corporate uniform worn as a disguise.
Start a projectAyoub · conceptual fashion editorial
Tailored menswear and the mask.
A conceptual fashion editorial for designer Ayoub, built around a single idea: we are all imposters. The corporate uniform, a tailored trench, a shirt and tie, worn with a mask. The costume of belonging, made strange.
Shot in studio on white seamless, with the designer modeling his own concept. One look, directed across standing, seated, and full-length frames, lit to keep the tension between the tailoring and the disguise.
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Commissioned commercial portraits, campaigns, and editorial for advertising, brand, and fashion work. Working directly with brands, agencies, designers, and editors across Austin, Texas, and on location.
Share a brief on the form, or email info@ryandunbarphotography.com directly.